Creating
a custom business logo is a long and arduous process. You need something
that will reflect the story of your brand. It must be versatile and should stand
the test of time. Know that it will be the face of your business, so you want
it to look compelling. It is the first thing your prospects will remember about
your company. When developing a company logo, you want to ensure that you have
all the necessary tools to make it a little less complex.
What Qualities Should I Look for in a Custom Business Logo Tool?
There
are different software and programs that you will use throughout the process of
developing your custom business logo. It will not be limited alone to
the designing tool. You want something that can help you arrange your mood
board. You need to edit your font style to reflect your company's image. It
would help if you had a tool that would capture your inspiration while on the
go. Here are some qualities to look for in a logo maker.
·
Price- Having a limited budget is not an
excuse to have a substandard logo. While using tools can be less costly than
hiring a professional graphic designer, it is still best to look at the cost
structure of the tools to understand if it fits your budget.
·
Customizable- There's no issue if these
tools have a bunch of the same generic templates. However, it must allow you to
customize the template limitlessly. You will not be able to develop a unique
logo that will help you stand out from the rest of your rivals if it appears
typical.
·
Compelling- While most small businesses
will find ways to save money when developing a logo, you don't want to use
something that looks cheap to represent your business. You want to convey to
the audience that you are professional; therefore, the custom business logo
maker should allow you to develop a compelling icon.
·
User-Friendly- How easy is it to use your
tool to create a professional logo? Be sure to put your design skills and
technical knowledge into consideration. It will help you choose the logo maker
that you will match your design proficiency.
List of Best Custom Business Logo Tools
To
help you choose what is right for you, we have enumerated some of the best
tools and platforms you must add to your design arsenal. Hopefully, this will help you
navigate the intricate process of custom business logo design.
Pinterest
Some
of you may probably wonder how a social media platform is added to this list.
Pinterest is a collection of images where you can find inspiration. One
advantage of using this to organize your mood board is that there's a vast
collection curated by other users that you can easily add to your pin. This dramatically
reduces the time needed to develop your own. Most websites also come with an
instant share button that allows you to pin the images in their website easily.
One downside of using this is that it doesn't offer seamless communication.
Therefore, you will need another tool that supports this.
Evernote
Evernote
is an excellent option for your custom business logo project. Adding
small notes and snippets will ensure that the member of the creative project understands
your purpose of adding a particular image to your mood board. If you plan to do
this as a group project, Evernote must be in your design arsenal. It also comes
with a mobile application making it easy to use for people on the go. Adding
images on Evernote is as simple as downloading the necessary plugin. Once done,
you only have to right-click on the image and choose Add to Evernote option.
Wix Logo Maker
If
you want a compelling logo design, Wix could be a good option. Most of you may
think that Wix is only a website builder tool, but it also has a feature that
enables you to create professional and high-resolution customs. The features of
this tool are excellent for companies that are just starting to build their
brand. Like how you design a website, you will have to add your company's name
and your industry, and the system will automatically generate a couple of
templates that fit your requirement. You can then customize the various
elements depending on your preference. However, remember the rules that we
mentioned before in our past articles. If you are working with a professional
designer but can't explain your vision in words, using Wix could be a perfect
tool for creating something that will define what you are looking for.
Logaster
The
best feature of Logaster would be its convenience in strength in helping you
realize your design options. After you input your company's name and the market
where you belong, the program will show you some potential logos that you can
customize. You can add different colors and layouts to ensure that they will
reflect the vision and mission of your business. If you use the free option, you
can only download the logo in small and low resolution. If you need a
high-resolution version of the image, you will have to pay around $10-$25. It
could be an excellent option for those with limited design knowledge and
skills. However, with the generic icons and fonts, it will be difficult
something that will capture the attention of your audience. It will look dull
and typical.
Adobe Illustrator
We've
already discussed how you can create a logo using Adobe Illustrator. It is a
part of the Creative Suite that remains the king of graphic and creative
design. It comes with heaps of features that will provide you with complete
control over your custom business logo design. It comes with a pixel
grid to ensure that you are keeping your design aligned. It also highlights
advanced paths, brushes, effects, shape tools, etc., that allow you to form
your logo regardless of how you want it. If you are more concerned about the
depths of your logo design, be sure to enable the perspective grids. You also
have the option to use colors carefully. Unfortunately, while the feature may
seem excellent, it is not designed for someone who lacks technical knowledge
and skills. Anyone who is a novice in design will find this overwhelming. You
should also prepare to pay $20.99/month.
Canva
This
website platform is excellent for creating graphic designs that you can use for
your custom business logo. It doesn't take too much knowledge since it is a
basic drag-and-drop feature that helps you arrange the various elements. The
templates are all high quality, making it easy to develop something that
appears professional. If you use the free elements on Canva, you can download
the output without any extra fee. However, your logo will seem basic, and it won't
be easy to create something unique. Chances are, another company also uses a
similar logo. For those who want to use the premium elements, each element
starts at $1. You can also activate the Canva Pro for a monthly fee of $12.99.
Tailor Brands
Tailor
Brands is an ideal tool for those who prefer to have a minimalistic custom
business logon. The logo-making app of Tailor Brands will take care of some of
the cumbersome work and make the design process easier for you. Depending on
the kind of logo you are looking for, this channel will ask you a couple of
questions before presenting you with your options. The template they offer will
appear compelling and professional and comes with unique fonts and exciting
colors. You will then be given access to the logo after paying their basic plan
of $2.99/month or a premium plan of $10.99/month. You will only be given an
option to customize the logo if you secure the payment.
DesignHill
This
platform is a good custom business logo solution for those who want a vast
selection of logos. The tool will basically generate options based on your
personal preference. You will have to choose the icons, colors, and styles. One
downside of this tool is that it does not offer too many customization
features. Perhaps the only thing you can do is resize the shape and refine the
colors. Moreover, it is also more expensive than the other options. The low
resolution costs $20, while the high resolution is around $65. It may be a fine
choice for those starting on their design journey.
Know
that the custom business logo is not exclusive to big
companies. Small and local businesses must have a compelling logo that will
represent their business and convey their brand story. By using the different
tools that we mentioned here. You will find it easier to create something that
will serve as the foundation of your company's branding and marketing campaign.
This list could help you determine the features of the commonly used programs
and tools and identify which of them fits the needs of your business.
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